Katrina McKinnon – SEO Article Masterclass

Learn how to create content that search engines love.

What You’ll Learn In SEO Article Masterclass?

Learn about user intent, writing with rhythm, and article structure.

Article Quality Checklist

• Learn How to Use an Article Quality Checklist

How and What to Write

• User Intent: Stick to the Topic
• Break Down the Theme and Topic
• Write With Depth: No Thin Content
• Learn How to Write an Article Outline

Titles, Promises, and Introductions

• Deliver on Your Promise
• Master the Art of the Headline
• Write a Compelling Introduction

Writing Well

• Write With Rhythm: Make Words Dance
• Insert Useful Transition Phrases
• Write Succinctly
• Use the Right Tone of Voice
• Avoid Forbidden Topics and Patronising the Reader

Sub-Headings and Capitalisation

• Use Consistent Capitalisation
• Write Useful Sub-Headings
• Summarise Sub-Headings
• Apply Correct Heading and Keyword Hierarchy
• Learn How to Format Sub-Headings and Avoid Lists

Visual Elements

• Add Visual Interest
• Add Tables and Compare Data
• Learn How to Use Blockquotes and Testimonials

Anchor Text, CTAs, and FAQs

• Add Useful Anchor Text Links
• Create and Apply Call-To-Action (CTAs)
• Learn How to Write FAQs

Proofreading and Editing

• Proofread: Check for spelling, grammar and flow

Article Layout

• Keep the Layout Clean and Scannable
• Rule #1: One Paragraph. One Idea.
• Rule #2: Keep Paragraphs to 3 Lines or Less
• Rule #3: Bold, Italic, Underline. Which One Should I Use?
• Rule #4: Use Bold Sparingly to Break Up Slabs of Text
• Rule #5: Hyperlinks and Underlines
• Rule #6: Use Heading Styles in Order—H1, H2, H3
• Rule #7: Use Consistent Spacing Between, Before, and After Lines, Paragraphs, and Words
• Rule #8: Left Align Text
• Rule #9: Be Consistent with Font Types and Sizes
• Rule #10: Place Images Between Paragraphs
• Rule #11: Lists—Ordered vs Unordered
• Rule #12: Don’t Overuse Exclamation Marks!
• Your Quick Checklist for Scannable Articles

Sale Page: Katrina McKinnon – SEO Article Masterclass

When will I receive my course?

You will receive a link to download your course immediately or within 1 to 21 days. It depends on the product you buy, so please read the short description of the product carefully before making a purchase.

How is my course delivered?

We share courses through Google Drive, so once your order is complete, you'll receive an invitation to view the course in your email.

To avoid any delay in delivery, please provide a Google mail and enter your email address correctly in the Checkout Page.

In case you submit a wrong email address, please contact us to resend the course to the correct email.

How do I check status of my order?

Please log in to MMOCourse account then go to Order Page. You will find all your orders includes number, date, status and total price.

If the status is Processing: Your course is being uploaded. Please be patient and wait for us to complete your order. If your order has multiple courses and one of them has not been updated with the download link, the status of the order is also Processing.

If the status is Completed: Your course is ready for immediate download. Click "VIEW" to view details and download the course.

Where can I find my course?

Once your order is complete, a link to download the course will automatically be sent to your email.

You can also get the download link by logging into your MMOCourse.org account then going to Downloads Page.