Matt Diggity – Personal Branding

Here’s How You Can Get Noticed in a Noisy World, and Scale Your Business Like Never Before

Build a bulletproof personal brand to cut through the noise, transform conversations into conversions, and unlock unlimited opportunities.

That’s The Power Of A Personal Brand

An effective personal brand is the most powerful form of marketing in the world today.

Why? Because people trust people, not companies.

A personal brand leverages the power of interpersonal trust and connection, and the benefits are numerous:

• Whatever you’re selling will sell more easily (you’ll get more leads, and they’ll convert faster)
• When you ask something of your customers, it won’t be perceived as an ‘ask’
• You’ll become known for your strengths, earning you attention and credibility
• ​Anything new you launch (business, course, offer) will be on easy mode
• You’ll get faster access to better career opportunities, more often
• ​If you freelance, you’ll be able to charge exponentially more for your skills
• ​Your inbound investment opportunities (angel investing, smart equity) will go through the roof
• You’ll enjoy access to a much wider network of higher-value individuals
• And MUCH MORE…

And while all of that might sound a bit far-fetched for a normal person, that’s the thing: it isn’t.

You don’t have to be a movie star or celebrity to leverage the power of a personal brand.

Thanks to the tools around us, anyone on the planet can have one…

All you have to do, is build it.

How to Build a Personal Brand with Matt Diggity

Stop getting lost in the crowd. Start attracting new opportunities, expanding your business, and unleashing the competitive advantage of your personal brand.

What You’ll Learn In Personal Branding

The Benefits of Personal Branding

Yes, we all know the benefits of a personal brand for celebrities, athletes, and movie stars. But what are the benefits for you?

While many benefits are trivial, there are plenty that are completely unrecognized. Learn the exact benefits of personal branding and how to leverage them in your own career TODAY.

The Dark Side of Personal Branding

For all the upside, building and having a personal brand isn’t all sunshine. As your brand grows and evolves, you’re going to hit some obstacles.

But the downsides can be mitigated if you know what you’re getting into beforehand. This lesson will teach you exactly what you can expect; you’ll learn the pitfalls to watch out for ahead of time, so that you can avoid or plan for them.

How to Start and Build a Personal Brand

So you want a clear, effective personal brand that opens doors for you and pushes the boundaries of business success further than you ever thought possible. Great! But where do you start?

This module walks through exactly how to start and build a personal brand, breaking down each step you need to know at every stage of your personal brand journey, and how to take it.

Creating a ‘Voice’ For Your Personal Brand

A strong personal brand increases your visibility, establishes your presence and helps you become an instantly-recognizable figure in your industry and niche. But that only happens by choosing the right ‘voice’ for it — a voice that fits your identity, your offer, and your story.

Discover how to choose the right voice, communicate effectively, and create a social media persona and posting schedule that will supercharge your reach and engagement.

Your Brand Over Time: How To Monitor Progress And Avoid Personal Branding Pitfalls

Your personal brand will grow and evolve as your business does. What works one year, will fall flat the next. Algorithms will change, new technologies like AI will emerge. How can you make sure your brand is growing and thriving the whole time?

This module will teach you everything you need to know to understand your reach and engagement, helping you to continuously improve over time and increase the benefits you’ll get from personal branding.

Personal Brand Case Studies

This lesson will teach you how successful people created and built the personal brands responsible for their success. Unearth personal brand insights, tips, and takeaways from the best in the world.

Covering everyone from Alex Hormozi and Gary Vaynerchuck to Oprah and Richard Branson, you’ll get a peek under the hood of each of their personal brands to discover what makes them work.

Personal Brand Pitfalls – How To Manage A Crisis

There’s no escaping the truth: in the digital age, anyone with a personal brand is almost guaranteed to attract haters and trolls. When that happens, you need to be ready.

And thanks to this module, you will be. It teaches you exactly how to deal with them while keeping your personal brand untouched.

Scaling Your Personal Brand

How can you grow faster? How can you turbocharge the process? To be able to scale your personal brand, you need to understand how to grow your community by increasing different engagement levels.

In this lesson, you’ll dive deep into which strategies you can use to accelerate this process to help scale your personal brand faster than ever. Learn the ins and outs of paid vs. organic growth strategies, and growing an email list.

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