Profitable Brands – Top Figure
Description of Top Figure
Everything you need to build a successful E-commerce brand online
Learn the daily strategies that Sal & Abdi use to build 6 figure brands online!
Interactive & At Your Own Pace Course
After realizing how overwhelming it is to start a brand online especially with how fast consumer behavior is changing, Sal & Abdi took it upon themselves to create an easy to follow along program showing you how to build and grow an ecommerce brand profitably in 2021!
What will you learn in Top Figure?
Section 1 – The Foundation
- Things We Wish We Knew Starting Out
- Secrets of Selling Online
- The Compound Effect
- How Mindset is Important to Your Success in Ecommerce
- The Learning Dip
- Intro to Ecommerce (General Store or Niche Store)
- What Makes A Winner Product
- How to Find Winning Products (Part 1)
- How to Find Winning Products (Part 2)
- About Us Page Strategy (NEW)*
- Ali Shark Product Research
- Dropshipping Center Product Research (Finding Hidden Jems)
Section 2 – Setting Up Your Brand
- Color Psychology in Your Brand
- Choosing A Good Business Name & Designing Your Logo
- Setting Up Your Shopify Store
- Adding A Product to Your Store
- Step-by-Step Designing Your Store
- Brand Aesthetics (NEW)*
- How to Set Prices For Your Products
- Loox Reviews
- The Importance of Customer Service
- How to Find Influencers For Your Brand
- Turning Customers Into Influencers (NEW)*
- Should You Use Paypal?
- How to Setup Stripe Payments
- How to Fulfill Orders When You Get Sales
- How to Increase Store Conversions
- Unboxing Experience (NEW)*
- All The Shopify Apps We Use (NEW)*
- Leveraging The Power of Upsells to Increase Conversions
- Q&A Interview w/ Influencer Sumaya Keynan 100k+ Followers
- Build To Sell (NEW)*
- Obtaining Funding & Credit (NEW)*
Section 3 – Launching Facebook Ads
- Understanding Facebook Advertising – Why Is Social Media FREE to Use?
- Creating Your Facebook Ad Account
- How Facebook Ads Works & Budget
- Good Ad vs Bad Ad
- Ad Testing Strategy (Updated)
- Setting Up Facebook Ads Part 1 – Setting Interests/Age/Demographic
- Setting Up Facebook Ads Part 2 – Adding Video Copy
- Creating The Perfect Thumbnail
- How to Make Custom Ad Videos
- Creating Custom Ad Creative Videos (NEW)*
- Break Even Point (BEP)
- How to Stay Profitable
- Setting Up & Reading Your Facebook Data Columns
- What is CBO (Campaign Budget Optimization) & When to Use It
- Custom Audiences & Lookalikes
- Managing Negative Comments (Ad & Page Moderation)
- Scaling Part #1
- Duplicating & Doubling Adsets Scaling #2 (Increasing Budgets)
- Avoiding Ad Fatigue
- Ad Retargeting
- 0-$50,000 Case Study in 30 Days
Resources
- Daily Goal Journal *HIGHLY RECOMMENDED*
- Bad Keywords To Moderate For Your Page & Ads
- Shopify Store Launch Checklist
- 21X ROAS Case Study Depesh Mandalia
- Books We Recommend Reading
- Dropshipping Center Link
- Contact Us, FAQ, and Returns Pages
- Shipping & Customs Template
- Guide to Facebook Ad Targeting
- Facebook Ad Copy Policy
- ePacket Countries List
- TikTok Viral Hooks
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