Mike Johnson – Blog Optimized

What if your blog attracted droves of engaged fans, increased your income like crazy, and gave you the time and independence to enjoy your dream life?

Sound like a bunch of Crap?

It isn’t and here’s why…

What will you learn in Blog Optimized?

Getting Started: How to Get Blog Optimized

• Getting Started with Blog Optimized (11:14)
• The 9 Week Schedule
• The Customer Value Journey

Week 1: Your Niche and Profit Plan

• Start with a Plan: How to Pick the Right Niche (21:54)
• Conducting Niche Research with Google (20:54)
• Finding Your Core Audience with Facebook (14:53)
• Week 1: ACTION ITEMS – COMPLETE THESE BEFORE DAY 4!

Week 1: Day 4: Domains and Hosting

• How to Pick the Right Domain Name (9:49)
• How to Pick the Right Web Hosting Company
• Week 1, Day 4 Action Items – COMPLETE BEFORE WEEK 2

Week 2: Blog Setup and Initial Optimization

• Week 2: Blog Setup and Optimization Overview (16:19)
• Action Item 1: Install Your Blog Now (or is it Installed Already?) READ THIS EITHER WAY!
• Lesson 1: Initial Setup – SSL (9:55)
• Lesson 2: Cloudflare Setup – Speed and Security Optimization (16:35)
• Lesson 3: Basic Settings and SEO Friendly URLs (5:30)
• Lesson 4: Setting Up Essential Pages
• Lesson 5: Installing Essential WordPress Plugins
• Beginner Bonus: WordPress 101 – How to Install and Use WordPress (102:12)
• Beginner Bonus Lesson: What is FTP? (5:00)
• Beginner Bonus Lesson: Registering Your Domain Name (6:57)
• Beginner Bonus Lesson: Connecting Your Domain Nameservers to Your Hosting (7:31)
• Week 2 Action Items – COMPLETE BEFORE MOVING TO WEEK 3

Week 3: Establishing Your Social Media Footprint & Site Design

• Week 3: Social Media Setup and Site Design Overview (11:34)
• Lesson 1: Style and Design (16:35)
• Lesson 2: Theme Installation and Setup (28:47)
• Lesson 3: Setup Facebook (28:14)
• Lesson 4: Setup Twitter (5:08)
• Lesson 5: Setup Pinterest Business Account (12:25)
• Lesson 6: Google Search Console and Yoast SEO Plugin Setup (26:21)
• Lesson 7: Essential Plugin Final Setup (13:08)
• Lesson 8: Setting Up Advanced Analytics Integration (25:52)
• Week 3 Action Items – COMPLETE BEFORE MOVING TO WEEK 4

Week 4: Email Marketing and Your First 1000 Subscribers

• Note: Please Read Beforeing Week 4
• Week 4 Overview: Gettinged With Email Marketing on Your Blog (10:25)
• Lesson 1: Setting Up and Integrating Your Email Marketing Service Into Your Blog (26:54)
• Lesson 2: Setting Up and Learning How to use Thrive Leads (38:45)
• Lesson 3: Lead Magnets (16:25)
• Lesson 4: Creating Your First Lead Magnet (12:41)
• Lesson 5: Your First Email Campaign (42:23)
• Lesson 6: Your First Automation and Welcome Campaign (29:02)
• Bonus: Lead Magnet Checklist
• Bonus Lesson: How to Create and Add a Lead Magnet to Your Blog (29:44)
• Week 4 Action Items: COMPLETE BEFORE WEEK 5!

Week 5: Content Planning and Optimization

• Week 5 Overview: Content Planning (9:29)
• Lesson 1: Audience Targeting – Who is Your Customer? (21:02)
• Lesson 2: Developing Your Customer Avatar (34:29)
• Lesson 3: Create an About Page that Sells
• Lesson 4: Create a Resource Page that Sells
• Lesson 5: Contact Pages, Guides, and Additional Resources for Your Niche
• Lesson 6: Post Planning – Developing Your Content Plan (42:03)
• Lesson 7: Your Post Production Checklist – What Your Do Before You Hit Publish! (20:48)
• Bonus: Customer Avatar Worksheet – Download and Print!
• Bonus: Topic Clusters and Keyword Research Video
• Bonus: 2017 Content Calendar Template
• Bonus: Catchy Blog Post Title Infographic
• Bonus: Blog Post Outline Template
• Bonus: 21 Point Blog Post Writing Checklist

Week 6: Content Maximization, Research, and SEO – The Process

• Week 6 Overview: Content Research and SEO – The Process (13:03)
• Lesson 1: Your Pillar Content Overview (13:55)
• Lesson 2: Creating Your Post Keyword List with the Keyword Planner (19:57)
• Lesson 3: Creating and Optimizing Your Blog Post (45:21)
• Lesson 4: Using the Website Auditor to Optimize Your Site and Blog Posts (11:22)
• Lesson 5: Image SEO – How to Optimize Your Images for Higher Rankings in Search and Social (5:59)
• Lesson 6: Blog Optimization – SEO for Your Site (30:07)
• Lesson 7: Getting Indexed – Using Google Search Console (10:42)
• Lesson 8: 5 Essential Ways to Build Backlinks that Last (35:10)
• Bonus: 7 Steps to Successful Blogger Outreach – Building Profitable Relationships and Backlinks

Week 7: Systems & Profit Funnel Setup Part 1

• Week 7 Overview: The Subscriber to Buyer Journey – Profit Funnels (22:21)
• Lesson 1: Selecting Affiliate Products anding Your Affiliate Funnel (20:33)
• Lesson 2: Setting Up Your Affiliate Funnel (28:43)
• Lesson 3: Using Affiliate Qualifiers for Higher Conversions and Profits (26:59)

Week 8: Systems & Profit Funnel Setup Part 2

• Week 8 Overview: Product Profit Funnels – Putting Profits on Autopilot! (8:26)
• Lesson 1: Content Flow Planning – Creating the Buyer Journey (22:02)
• Lesson 2: A Simple Profit Funnel – Making a lot of Money from Simple Products (15:44)
• Lesson 3:ing Your Product Profit Funnel – What You Need
• Lesson 4: Constructing Your Product Profit Funnel Part 1 (22:21)
• Lesson 5: Constructing Your Product Profit Funnel Part 2 (22:18)
• Lesson 6: Constructing Your Product Profit Funnel Part 3 (34:19)
• Bonus Lesson: Trigger Links and Advanced Funnel Automation Techniques (26:33)
• Bonus Lesson: Tracking Blog and Profit Funnel Success with Google Analytics (15:25)
• Bonus Lesson: Using Mixpanel for Advanced Funnel and Buyer Persona Analysis (7:47)

Week 9: Scaling and Growth – How to Maximize and Grow Your Long Term Profits

• Week 9 Overview: Finishing Touches, Scaling Profits, and Moving Ahead (18:11)
• Finishing Your Site: How to Create Your Home Page
• Finalizing Site Speed Optimizations for SiteGround Hosted Blogs (6:40)
• Final Speed Optimizations in Cloudflare for Non-SiteGround Hosts (6:59)
• On-Site Speed Optimization with WP Disable (18:14)
• How to Get More Traffic from Push Notifications with OneSignal (31:48)
• How to Scale Your Profits Using Advanced Funnels and Multiple Products (20:19)
• The Blog Optimized Checklist – Every Step You Need to Take for Success

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