Andriy Boychuk – eCommerce Email Marketing Customer Lifecycle

Andriy Boychuk – eCommerce Email Marketing Customer Lifecycle

A step-by-step course that will show you how to set up highly engaging email automations that add 20% to your revenue.

Here’s what you’ll get:

MODULE 1: Strategy

• Strategy overview (1:43)
• Optin methods (8:59)
• Pre purchase aka welcome flow (15:54)
• Exit intent flow (5:02)
• Abandonment cart flow (6:33)
• Post purchase flow (9:44)
• Bounce Back (3:07)
• 2x buyers flow (4:26)
• Browser abandonment flow (3:15)
• Win back flow (3:38)
• Sunset flow (4:10)

MODULE 2: Copy

• Module breakdown(1:20)
• Email guidelines explanation(10:28)
• Footer message(3:44)
• Opt in forms(3:24)
• Surveys(1:52)
• Share it with copywriter(1:25)

MODULE 3: Design

• Module breakdown(1:02)
• Template structure(9:58)
• Hero images(2:22)
• Let’s Design/Build it(12:05)
• Text based emails(2:08)
• Form Design(1:29)
• Form Builder(9:57)

MODULE 4: Implementation

• Checklist(2:03)
• Email templates(17:50)
• Forms(8:42)
• Pre purchase aka welcome flow(7:23)
• Exit intent flow(1:42)
• Abandonment cart flow(9:01)
• Post purchase flow(1:57)
• Bounce back flow(1:53)
• 2x buyers flow(1:21)
• Browser abandonment flow(2:49)
• Win back flow(2:02)
• Sunset flow(7:18)

MODULE 5: Evaluate & Optimize

• Split test structure (3:18)
• Split test criteria (1:17)
• Split test subject lines (4:23)
• Split test offer % vs $ amount (1:51)
• Split test time delays (2:58)

Salepage: Andriy Boychuk – eCommerce Email Marketing Customer Lifecycle

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