Diedre Downing – Data Storytelling for Business
Data storytelling is an approach for presenting data in a way that is tailored to the needs of a specific audience. The best data stories are insightful, compelling and inspire the audience to take action.
This course provides learners with a solid grounding in fundamental data storytelling learning concepts. By the end of the course, learners will have the skills needed to produce impactful data visualizations layered with compelling narratives.
What You’ll Learn In Data Storytelling for Business?
Welcome
- Course Introduction
- Workbook
- About your Instructor
Putting your Audience First
- The Four Keys of Data Storytelling
- Defining and Focusing on Your Audience
Visualization Design Principles
- Design Principles Introduction
- Chart Junk
- The Cleveland & McGill Scale
- Pre-Attentive Attributes
- Gestalt Laws
- Design Principles in Action
- Design Principles Conclusion