Digital Bloom IQ – Google Analytics 101 for Business Owners

Learn the basics of Google Analytics without going crazy and wasting your precious time on the internet.

Google Analytics 4 trainings include setup, backend configuration and reporting walkthrough.

Do you dream of:

• Helping more of the people you are meant to help with your business
• Focus more on the areas of your business that light you up and get your results
• Growing your business (in all the right ways) big time in the next few months

As a business owner, you have so many decisions to make in your business around your marketing, content and audience. What is the next thing that will make a real different when it comes to your next big goal?

Instead of spinning your wheels when it comes to your marketing and website, imagine:

• Feeling amazing with your marketing and content (in a hustle free way)
• Getting clear on what is actually getting you a return when it comes to your marketing efforts
• Understanding how your website is functioning as an active employee of your business

I’d like to introduce you to Google Analytics 101, my first course for Business Owners who want to learn the essentials for GA, without the confusion of overwhelm.

What You’ll Learn In Google Analytics 101 for Business Owners

Module 1: Welcome!

Let’s make sure you are making full use of the course. I give you some tips for getting through the material as swiftly and easily as possible.

Module 2: Mindset + Goals

Getting your mind is really the first step of understanding Google Analytics.

In this module you learn:

• Understanding how to find the “golden click” on your site
• How to get clear on your business goals and how that relates to Google Analytics
• My secret tip to making progress when we get to the reporting analysis part of the tool (which I know many of you worry about)

Module 3: Setup

Making sure the tool is setup correctly doesn’t have to feel like a massive migraine.

This module covers:

• How to check you have the right setup right now (step by step images)
• How to track conversion specific to your goals in Google Analytics (including opt-ins, email newsletters, and anything else happening on your site).

Module 4: Reporting

We are getting into the reporting part of the tool in this module!

More specifically, we cover:

• Marketing: Where are you getting your traffic from? And how to use it in your marketing plan
• Content: what is your most popular content? And how to include that information in your content planning and brainstorming sessions.
• Ideal client: who is visiting your site? And how to add that to your ideal client avatar.

Module 5: Your Data Routine

Looking at the reporting once in awhile isn’t going to do much for your business. That is why creating a data routine that is easy and that you actually look forward to is important for your learning.

In this module we cover:

• Setting up automatic reports in the tool (that get sent directly to your inbox!)
• How often you should look at your reporting (based on your unique business routines and rhythms)
• Final thoughts on having a continuous conversation with Google Analytics

Sale Page: Digital Bloom IQ – Google Analytics 101 for Business Owners

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