John Bejakovic – Influential Emails
I think this course is truly unique. So let me highlight what it is not:
- Influential Emails is not a course on sales copywriting. Rather, it’s about influential writing, in email format. In other words, it’s about telling your prospects something new and valuable… or something old and valuable, but in a new way. And of course, it’s about benefiting yourself in the process — whether by creating positioning and authority, or by selling something direct.
- It’s not a bunch of templates or hacks to write quick and dirty sales emails in 10 minutes a day. Yes, one of the free bonuses covers some of that. But if that’s all you’re interested in, don’t sign up. Because the core of Influential Emails is about writing emails that are unique and interesting.
- This course is not about jazzing up a one-off email for a client you will never work with again. Instead, it’s about the long game. About influencing and building a relationship with an audience. About getting your readers to look at you (or your email alter-ego) as a leader.
That’s why Influential Emails only makes sense if you are writing to promote yourself… or your own business or brand… or if you are working with a long-term client, one who wants far-reaching influence, and not just one-time sales.
The goal of Influential Emails is to transform how you write and how your audience sees your brand. Specifically, it will take you from where you are now, to where you can…
What You’ll Learn In Influential Emails
- Open up your prospects’ minds to new ideas — ideas you want them to believe.
- Create positioning, authority, and even free traffic for yourself, using words alone.
- Sell stuff, while sidestepping the stubborn reactance more and more of us feel when somebody tries to persuade us.
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