Lisa McElmurry – Lucrative Launch Blueprint
Here Are Some Of The RESULTS You Can Expect When You “Play Full Out” With What You Learn:
- Knowing you’ve created the RIGHT paid offer – that your clients will clamor for
- Surefire strategies for PRICING your offer, plus using BONUSES and INCENTIVES to drive sales
- Knowing how to create a magnetizing FREE TELESEMINAR / WEBINAR that converts buyers
- Understanding the art of influence – exactly how to SCRIPT your UPSELL (OFFER)
- A step-by-step ACTION PLAN and LAUNCH CALENDAR for your entire promotional sequence
- How to approach and engage INFLUENTIAL PARTNERS both online and off
- Mastering how to write EMAILS, OPT-IN PAGES, SALES PAGES, and PROMOTIONAL COPY that are crucial elements of your success
- Often-overlooked MARKETING STRATEGIES to drive ideal clients onto your launch sequence
- Finally enjoying EXPONENTIAL INCOME in LESS TIME
- Everything you need to LAUNCH your first or next Program, Product, or Private Client Spots this fall!
When you claim your place in Lucrative Launch Blueprint today, you will be taking the first step in having full confidence that you can finally fill your programs and client spots.
Here’s a Complete Rundown of What We Cover in The Course:
Module 1: Positioning What You’re Selling, Creating Amazing Content, And Offering Irresistible Pricing
In this session, you’ll understand how to create a program or package that is EXACTLY what your ideal clients are desperate to buy. You’ll learn not only how to create extraordinary content for your clients, but you’ll learn SPECIFICALLY how to design the content of your “Free Teleclass or Webinar” such that it creates pent-up demand for your listeners to want more, and to want more NOW.You’ll also determine the irresistible pricing for your offer based on your END-GOAL numbers and your intentions for attendance/participants, including what Bonuses to add – and when – to trigger decisive action-taking on the part of your clients. Plus, we’ll be reviewing how to create Program and Preview Teleclass/Webinar Titles that are magnetizing!
- The elements you MUST have in place for a successful launch, and how to choose the right offer so you don’t waste time launching something nobody cares about
- How to be 100% sure – in advance – that your “tribe” desperately needs and wants this particular expertise from you
- How to determine the layout and design of your unique group program
- What to consider in determining the content for your ever-important Free Teleclass/Webinar that will lead the listeners to buy your paid Program or Product offer
- How to determine the content for your ever-important Free Teleclass/Webinar if you’re offering the listeners “strategy session” spots
- The #1 thing you must include in your Free Teleclass/Webinar to make the number sales you desire
- How to set your Money Goal for your launch – and make sure it’s reachable (we’ll do the math – don’t worry, it’s easy!)
- If you are offering strategy sessions for Private Client spots, how to create urgency for people to take them, and how to pre-screen that you’ll only be talking to viable candidates (no more tire-kickers)
Module 2: Critical Scheduling, Calendaring, Tracking Tasks, and Promotion
In this module you’ll learn exactly how to track each “piece” of your launch sequence in a simple and easy format (no more overwhelm or missed items). In fact, I’ll be showing you specifically how to “calendar out” every single Key Date – including dates for your Opt-In Page, Sales Page, Shopping Cart (if relevant), ALL emails to particular, differing Groups, Social Media Posts, Pre-Written Promo Copy for Partners, and more! (This section is PRICELESS and will save you HOURS of time and errors!).In addition, we’ll be covering the types of support you can receive through varying types of partners, how to brainstorm those perfect partners, exactly how to approach them and invite them to help, and ways you can make this opportunity worth their while.You’ll learn:
- The exact tasks that need to occur – in sequential order – from the start to finish of your launch (you’ll chart these in a color-coded fashion and assign the responsible party for each if you have team members helping).
- How to lay out your launch CALENDAR, meaning the specific dates each thing must happen, without error or miscalculation (we’ll go through a color-coded date-specific calendar that you can model your entire launch right after!),
- An understanding of how you’ll market differently to varying sub-groups of potential clients you have (i.e. not all messaging is created equally), and how to easily track “who” gets “what”
- When to approach potential Partners so that they’re most likely to be able to help you promote – and the specific windows during which you’ll want them to promote (and why)
- Various ways to make it “worth it” for Partners to jump on board (how various types of affiliate programs work, AND other ideas that generate Partners, too)
- When Promotional Copy has to be written, when Bonuses occur and are taken away, exactly when to use Limiters, when to calendar any Price Increases, etc.
Module 3: Killer Copywriting, Scripting, and Messaging
In this module, you’ll learn the importance of being psychologically influential at every step of your launch – because there’s a specific action you want your ideal client to take at each point of communication. Therefore, all written and verbal correspondence has to be nothing short of stellar with a very clear call to action.
And as there are many points of communication in a launch, this module clarifies every one with ample examples (don’t worry, it’s not as confusing as you think with the tools and samples I’ll be giving you).
You’ll learn: Lucrative Launch Blueprint Lucrative Launch Blueprint
- How to write compelling emails that entire your audience to grab a spot for your Free Teleclass/Webinar
- How to craft action-generating emails promoting your paid offer that inspire the “clicks” to your Sales Page we’re looking for
- The exact sequence and copy to use if you’re using a launch to offer and fill Strategy Sessions
- How to write a savvy application/questionnaire (if you choose) so that you don’t waste your time on those who won’t buy
- How to promote your Program, Product, or Strategy Sessions through OFFLINE methods such as phone calls, networking, speaking engagements, and other communications (these are extremely effective – and so many people forget to do this!)
- What specific promotional copy you need to send to Partners with examples Lucrative Launch Blueprint
- A bunch of often overlooked places to promote both your Free Teleclass/Webinar, Paid Programs, and Strategy Sessions
- How to write Social Media posts that capture attention and again generate clicks Lucrative Launch Blueprint
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