Lucas Marino – Presell Your Online Course

Reduce your risk and generate interest with a pre-sale of your online course. Learn my 10-point approach to testing the market before developing a full course.

Despite all the obvious benefits of having a course, you don’t want to spend a lot of time and money creating a product that no one wants (or buys). Obviously, this is less concerning if you are creating a free course. In that case, you have no aspirations of that course directly contributing to your income or your business.

When you build a course to serve others and contribute to your income, you expect a return on your investment. In a pre-sale, the costs of developing a few lessons, a landing page, and marketing materials is the investment. This is much less risky than a full course!

Creating a full course requires a significant investment. Avoid that risk with a pre-sale. You’d rather invest less and test the market before going all in.

I prefer to call this a predevelopment launch. You can use a structured approach to gauge interest in our course before we invest time in developing course materials, loading the course in the LMS, and going full-bore on a marketing campaign.

In a predevelopment launch, you promote the course publicly and use feedback and learner interest to decide whether to invest in developing a full course.

This decision becomes more important if you plan to invest significant time and money in filming, script writing, or production services. Courses with those professional elements can run from $20,000 to $100,000, so it’s critical to understand whether the customer’s need and desire for the course matches your need and desire to create a course.

Regardless of your topic, a predevelopment launch may be just what you need to decide whether to fully invest in building a complete course.

What You’ll Learn In Presell Your Online Course?

Welcome to the course!

• Welcome! A message from Lucas.
• How to use this course

Let’s get started!

• The 10 points of a Predevelopment Launch
• Determining interest and planning your MVP
• Predevelopment curriculum planning
• The business side of the predevelopment launch
• The beta is done. Now what?
• Pre-Development Launch Checklist

Next Steps…

• What about the “other” stuff?
• Before you go…

Sale Page: Lucas Marino – Presell Your Online Course

When will I receive my course?

You will receive a link to download your course immediately or within 1 to 21 days. It depends on the product you buy, so please read the short description of the product carefully before making a purchase.

How is my course delivered?

We share courses through Google Drive, so once your order is complete, you'll receive an invitation to view the course in your email.

To avoid any delay in delivery, please provide a Google mail and enter your email address correctly in the Checkout Page.

In case you submit a wrong email address, please contact us to resend the course to the correct email.

How do I check status of my order?

Please log in to MMOCourse account then go to Order Page. You will find all your orders includes number, date, status and total price.

If the status is Processing: Your course is being uploaded. Please be patient and wait for us to complete your order. If your order has multiple courses and one of them has not been updated with the download link, the status of the order is also Processing.

If the status is Completed: Your course is ready for immediate download. Click "VIEW" to view details and download the course.

Where can I find my course?

Once your order is complete, a link to download the course will automatically be sent to your email.

You can also get the download link by logging into your MMOCourse.org account then going to Downloads Page.