Niche Site Project – Site Growth Plan
Description of Site Growth Plan
Most people want to earn more from their sites.
It’s 100% — everyone does.
It takes time and effort. And you know that already.
I bet you’re willing to put in the time, effort, and capital if you thought it would actually work.
The problem is that you don’t know what to work on, and there are endless things to add, improve, or change on your site.
Too Many Options
You’re bombarded with case studies and marketing from blogs, YouTube, podcasts, and Facebook Groups.
Some people tell you that if you use a theme you’ll automatically start getting more traffic.
Other people tell you that a certain plugin will magically boost your conversions by some insane percentage.
And some SEO agencies will swear that they can rank you #1 in Google within a few months — essentially lying to your face.
It’s hard to figure out what to do to actually get the results you’re looking for. I’m sure you’re not looking for the short cut — if there was a short cut, then everyone would take it.
So what can you do?
There are a few key thumbscrews that you can turn that work.
It’s not overnight or easy.
You’ll have to analyze data and think about it.
You might have to spend hours and days reviewing content.
You get the idea — it’s work. Of course, if you want results — amazing results — you’ll need to do work that other people aren’t willing to do.
Unless you just bought your site, you probably tried a few things already. Or you’ve tried to do more of what has worked for you in the past, but it’s not getting the same results.
A Magic Formula??
There’s no magic formula to get more traffic and earn more.
It usually amounts to one or all of the following:
- Improve existing content
- Add more content
- Get more backlinks
Sadly, it’s boring. And simple.
There is a framework that works. You can execute on one site, then do it again and again to your other sites.
You can use the system to increase earnings for a site you just bought, then sell it later for a profit.
The key is to use the system so you can figure out where you need to do the work.
Introducing Site Growth Plan
A proven framework to grow your site.
You’ll be able to assess your current site and what’s missing.
Then you’ll be able to prioritize what you need to do so you can do the work that will give you the best ROI for your goals.
What will you learn in Site Growth Plan?
Unit 1: You’re Stuck. Now What?
All sites will hit a point where the growth stalls. You hit a plateau.
So what do you do? The challenge of working for yourself is that you make the decisions.
- How to conduct a gap analysis so you know what to do.
- Why the future state is essential to identify.
- Why it’s so important to prioritize your tasks.
Unit 2: What To Do With Content
You know you should improve and add more content, but how should you approach it?
- How to determine if you should publish a massive amount of new content (or improve existing content).
- Why you adding more content in a specific area can lead to substantial income increases.
- How to use free data from the Google Search Console to determine what content to improve (and how to do it).
- Three ways to improve content (and they are all easy to outsource).
Unit 3: Conversion Rate Improvements
You don’t need to do conversion rate optimization — you just need to get things mostly right, most of the time. The truth is CRO takes a ton of traffic, data, and it’s expensive to do right.
You’ll learn:
- The most common mistake that kills conversions (most beginners do it).
- The counterintuitive table approach to actually help conversions.
- My favorite Calls-To-Action (CTAs) that don’t use buttons, but convert like crazy.
Unit 4: Get More Links
Getting links is an area that so many people neglect. It’s easy to keep publishing more content since you tend to see results.
Plus, historically publishing more is a good move. In the past, you published content and got traffic to your site.
Often, your site will gain links naturally. But you have little control over where the links are pointing.
- What to do if you’ve never done any link building.
- How to promote and network in a non sleazy way.
- How to get the attention of other bloggers and influencers.
- How to land guest posts without having to pay for “admin fees.”
- How to write guest posts that bloggers love to publish for you.
Site Growth Plan for you if?
- If you have a site that has plateaued in earnings or traffic and you don’t know what to do.
- If you just bought a site and know the basics, but need help figuring out what to work on first.
- If you have a site and you want to increase the income.
- If you’re willing to put in the time and work to get results.
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