Foundr – How to Run TikTok Ads

A step-by-step proven framework to creating TikTok ads that sell. You’ll learn how to create valuable, high-converting ads that emulate the look and feel of organic posts.

THIS NEW COURSE WILL HELP YOU…

• Create winning ads faster: By using Gerardo’s proven framework, perfected from over $2M in TikTok ad spend, you’ll have everything you need to create winning ads faster.
• Accurately test and scale: You’ll learn how to properly split test, what metrics matter, and how to easily optimize and scale your highest-performing winners.
• Acquire in-demand skill: No matter the economy, there’s always a need for good media buyers. Master this high-paying skill to grow your own business or get hired to help others.
• Drive more high-quality traffic: You’ll learn how to target TikTok’s massive audience by age, interests, gender, location, and more. They even now offer geotargeting for local businesses.
• Multiply your brand reach: You’ll learn how to combine both your paid and organic strategies so you can multiply your reach, increase conversions, and decrease your costs.
• Enjoy more free time: With a repeatable sales system in place, you’ll have more free time to launch new products, scale your team, or spend more time doing what you love.

What You’ll Learn In How to Run TikTok Ads?

PART 1: ADS THAT SELL

Module 1: Ads Setup

• Understand your business manager, set up your ad account and get your pixel installed.

Module 2: Campaign Level

• Learn how campaigns work, their different objectives and how to structure your first one.

Module 3: Ad Group

• Define what pixel event to optimize for, your targeting interests and set the right budget.

Module 4: Ad Toolbox

• Walkthrough all the different ad types, audience options and different asset tools.

Module 5: Suggested Setup

• Use top of funnel, lookalike audiences and retargeting for low cost conversions.

Module 6: Campaign Walkthrough & Optimization

• Learn how to optimize any campaign based on time, ad spend and conversions.

PART 2: DEVELOPING CREATIVE

Module 1: The Importance of Creative

• Make TikToks not ads, creative best practices and high-converting ad structures.

Module 2: Winning Ads & Why They Work

• Discover the 7 key elements of nearly every winning ad on TikTok and why they work.

Module 3: Scripting Your Ads

• Write your first script and film your first ad using the most successful frameworks.

PART 3: ORGANIC CONTENT

Module 1: Your Profile

• Set up your analytics and learn how to use spark ads through brand profiles.

Module 2: The TikTok Algorithm

• Leverage what the algorithm likes, find top hashtags, brands, and tre

Module 3: Your Brand On TikTok

• Develop your own brand style following 3-4 main content pillars.

About Instructor

GERARDO PEREZ

FOUNDR OF “MARKETING&” A LEADING TIKTOK DIGITAL AGENCY & TOP TIKTOK MARKETING INFLUENCER

Running a digital agency focused on driving paid results on TikTok, Gerardo has already spent more than $2M on TikTok advertising and even worked with the largest influencer on the platform with more than 130M followers.

He’s been the go-to TikTok growth expert behind some of today’s fastest growing brands on the platform and now he’s showing you exactly how he does it.

Sale Page: Foundr – How to Run TikTok Ads

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