Ryan Deiss – Social & Community Mastery
Monetizing Social Media
Course Breakdown:
- Module 1: Start Here
- Lesson 1: From The Author
- Lesson 2: Social Success Cycle
- Lesson 3: Social Media Marketing Goals
- Lesson 4: The Customer Avatar
- Lesson 5: Which Social Media Channel Is Right For You
- Lesson 6: Engagement vs Seeker Channels
- Lesson 7: 10 Minute Social Media Audit
- Lesson 8: Social Media Dont’s
- Lesson 9: When to Automate
- Module 2: Social Listening
- Lesson 1: Why Listen?
- Lesson 2: Social Listening Goals
- Lesson 3: Social Listening Tools
- Lesson 4: Social Listening Metrics
- Lesson 5: Social Listening Setup
- Lesson 6: Social Listening Keyword Planning
- Lesson 7: Tool Demo: Keyword Alert Setup
- Lesson 8: Listening Without Paid Tools
- Lesson 9: Using A Feedback Loop
- Lesson 10: Tool Demo: Tag And Task Setup
- Lesson 11: The 3-Step Social Customer Service Plan
- Module 3: Social Influencing
- Lesson 1: Why Influence?
- Lesson 2: Social Influencing Goals
- Lesson 3: Social Influencing Tools
- Lesson 4: Social Influencing Metrics
- Lesson 5: Growing Social Profiles
- Lesson 6: Social Media Bouncing
- Lesson 7: Social Media Topic Map
- Lesson 8: 7 Blog Post Templates
- Lesson 9: Socializing Blog Content
- Lesson 10: Step 1 – Splinter
- Lesson 11: Step 2 – Visualize
- Lesson 12: Step 3 – Broadcast
- Lesson 13: Step 4 – Tag
- Lesson 14: Step 5 – Monitor
- Lesson 15: Step 6 – Schedule
- Lesson 16: Tool Demo – Edgar
- Lesson 17: Defeating The “Social Fire Hose”
- Lesson 18: Tool Demo – Facebook’s Boost Post Function
- Lesson 19: What’s Your SOP?
- Module 4: Social Networking
- Lesson 1: Why Network?
- Lesson 2: Social Networking Goals
- Lesson 3: Social Networking Tools
- Lesson 4: Social Networking Metrics
- Lesson 5: What Is Media?
- Lesson 6: Long Tail Media Outreach
- Lesson 7: What Does Long Tail Media Want?
- Lesson 8: Networking By Topic Map
- Lesson 9: The “Short List”
- Lesson 10: Reverse Media Outreach
- Lesson 11: Staying Compliant
- Module 5: Social Selling
- Lesson 1: Why Selling?
- Lesson 2: Social Selling Goals
- Lesson 3: Social Selling Tools
- Lesson 4: Social Selling Metrics
- Lesson 5: The Value First Strategy
- Lesson 6: Value First Offers
- Lesson 7: The Customer Journey
- Lesson 8: Content Segmentation
- Lesson 9: Segmentation + Retargeting
- Lesson 10: DEMO: Setting Up A Segmented Website
- Lesson 11: Content + Social Media + Ad Retargeting
- Lesson 12: Putting It All Together
Sales Page: http://www.digitalmarketer.com/lp/social-and-community-mastery
Download Files Size: 1.13GB
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