Sanjay Shenoy – Content Marketing Mastery
Description of Content Marketing Mastery
Introduction
- Introduction to Content Marketing (11:36)
- What to Expect? (10:48)
Content Writing
- Lesson 1 – Setting Goals & Objectives (30:06)
- Lesson 2 – Understanding Your Audience (32:02)
- Lesson 3 – Finding Your Voice (32:01)
- Lesson 4 – Coming up with Content Ideas (29:45)
- Lesson 5 – Choosing the Right Content Ideas (26:03)
- Lesson 6 – How to Research & Structure your Content (34:48)
- Lesson 7 – Crafting Killer Headlines (35:07)
- Lesson 8 – Writing Intriguing Intros (22:36)
- Lesson 9 – How to Structure Paragraphs (15:19)
- Lesson 10 – How to Write Crisper & Tighter Sentences (34:19)
- Lesson 11 – How to Use Better Yet Simple Words (24:16)
- Lesson 12 – How to Use Multimedia to Spice up Your Content (26:37)
- Lesson 13 – Basics of Grammar (33:46)
- Lesson 14 – How NOT to Sound like a Non Native Writer (30:16)
- Lesson 15 – Tools of the Trade (13:53)
Content Promotion
- Lesson 16 – Mapping Your Customer Journey (19:32)
- Lesson 17 – Different Variations of Content (24:48)
- Lesson 18 – Different Formats of Content (20:51)
- Lesson 19 – Content Repurposing (23:13)
- Lesson 20 – Content Distribution – Search Engine Optimization (22:14)
- Lesson 21 – Content Distribution – Facebook (37:04)
- BONUS VIDEO : Facebook Marketing – 1 (31:46)
- BONUS VIDEO : Facebook Marketing – 2 (22:45)
- BONUS VIDEO : Facebook Marketing – 3 (18:53)
- BONUS VIDEO – FACEBOOK MARKETING – 4 (27:51)
- Lesson 22 – Content Distribution – Linkedin (31:54)
- Lesson 23 – Content Distribution – Quora (33:09)
- Lesson 24 – Content Distribution – Twitter (21:32)
- Lesson 25 – Content Distribution – Pinterest (25:33)
- Lesson 26 – Content Distribution – Youtube (35:43)
- Lesson 27 – Content Distribution – Guest Posting (32:46)
- Lesson 28 – Content Distribution – Comment Marketing (18:59)
- Lesson 29 – Content Distribution – Email Marketing (21:45)
- Lesson 30 – Measuring Effectiveness of your Content Marketing (16:35)
- Lesson 31 – How to Create a Content Calendar (7:28)
- Lesson 32 – Content Marketing Career Prospects (8:43)
- BONUS – The one thing you need to understand to succeed in content marketing (9:55)
About Sanjay Shenoy
I am the founder of Tractionn, an education and training company where I run my flagship training program called the SEO Career Kickstarter (SCK) program (previously known as HIIT SEO).
I started this program in March 2020, at the beginning of the pandemic and so far more than 1000 people have finished the program successfully and landed high paying SEO jobs.
But why did I start it?
Because SEO changed my life. And I truly believe that it can change yours too.
This is why I am on a mission to help 100,000 people kickstart a fulfilling and successful SEO career.
SEO gave me a fulfilling career, a livelihood and very importantly, an identity.
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