Jake Hoffberg – Short Form Financial Copywriting Program
What You’ll Learn In Short Form Financial Copywriting Program
Start Here
- Welcome
Module 1: Ad Copy Clinic
- Overview
- Lesson 1: Core Concepts (15:06)
- Lesson 2: Headline Workshop (39:15)
- Lesson 3: Space Ads (27:22)
- Lesson 4: Interview with Mike Morgan
Module 2: Lift Letters
- Overview
- Lesson 1: Introduction (14:52)
- Lesson 2: Lift Letter Breakdown (91:58)
- Lesson 3: Interview with Donnie Bryant
Module 3: Advertorials
- Overview
- Lesson 1: Introduction (31:13)
- Lesson 2: Finding New Ideas for Advertorials (14:30)
- Lesson 3: How to Write Advertorials (40:31)
- Lesson 4: Interview with Patrick Bove
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