Tracey Lee Davis – Social Media Bootcamp

How to Create a Wildly Engaged Social Media Community… Without Spending All Your Time Staring At Your Phone!

Learn the Secrets Successful Social Media Marketers Use to Grow Massive, Engaged Followings Online

Social Media Bootcamp will teach you how to:

• Go where your ideal clients already are–and build thriving communities without burning out or spreading yourself too thin
• Plan, schedule, and share content with ease and efficiency (no more late nights or last-minute “What do I post?” freakouts)
• Engage your audience–keep up with comments, cultivate genuine conversations and relationships, and create a rock-solid K, L, T factor

What You’ll Learn In Social Media Bootcamp

Module 1: Find Your Community

Social media overwhelm be gone! Inside module 1, you’ll learn how to choose the right platform(s) for your business based on your target market, so you can create a hungry, responsive community/communities where it matters most. (And give up everything else–thank goodness!)

• A brief look at the top social networks for small business owners today–plus why a platform’s popularity has zero to do with whether it’ll work for you
• Proven ways to identify where YOUR deal clients are online (your ENTIRE success on social depends on identifying and marketing in the right places–and I’ll show you how!)
• Hush-hush tools social media experts use to stay on top of an industry that’s forever in flux–-learn how to stay abreast of trends, changes, and ‘rules’ as they happen
• Exactly why (and how) to safely ‘stalk’ your competitors and their content (and why you CANNOT skip this step if you want to expand your audience!)
• How to use the ‘Facebook Group phenomenon’ to gain invaluable insights into your ideal clients you can’t get anywhere else–including priceless “pain points”
• The top five ‘secret weapons’ of highly-successful social media marketers—these unique tools, apps, and programs will help you more easily target and reach your ideal followers (and I promise you haven’t heard of them all before!)

Module 2: Build the Foundation

This module will help you set up your chosen platforms for success right from the start–or rework the ones you already have for even better results. We’ll focus on what’s working in social media today and how to both reach more of your ‘right people’ and retain a healthy, active community. Plus, you’ll get an insider’s look at the unique audience, strengths, and advantages of the most popular platforms.

You’ll learn…

• Why Facebook groups are immensely powerful for building and maintaining community–plus 5 must-ask questions that will let you zero in on the right groups for you (no more wasted time hanging out in the wrong groups!)
• The hidden dangers of looking for clients in large ‘public’ Facebook groups–and why massive groups aren’t always the way to find fans (or prospects)
• Best practices for creating your own Facebook group and attracting the people you want–and why you might not want (or need) to after all!
• Settling the great debate: Do you really need a Facebook biz page? (I’ll tell you exactly why your biz page is actually a truly vital tool, plus share simple ways to optimize this prime slice of online real estate nobody seems to talk about–from cover photos to calls to action)
• How implementing just one little tweak on Instagram can increase engagement by at least 12.6%!
• Ways to launch or optimize a YouTube channel and take advantage of Google’s most-loved social platform–starting right now
• A little-known Pinterest feature that can help you grow your following (and make money!) year-after-year–no matter how ‘old’ your pins are
• The top five ways you’re NOT using social media that can make or break your success and instantly derail even your best efforts

Module 3: Plan Your Content

The truth? Finding your community and choosing your platforms is actually just the beginning! If you truly want to create a social media community that loves you and what you do, you’ve got to engage and retain them, too. The strategies and tools in this module will help you create creative and targeted content that’s well-planned and well-received. Planning your content in advance is a must if you want to have a regular, consistent flow of posts showing up on each of your chosen platforms…without driving yourself crazy–and this module will show you how.

In this module, you’ll learn…

• What content performs best on which platforms (I’m literally telling you everything you need to know about what to post–and not post–on the most popular platforms to watch your engagement soar)
• The most effective tools for planning and scheduling content–and how to choose the one that’s right for you (just imagine never having to worry about ‘what to post’ or ‘running out of ideas’ ever again!)
• The secrets of truly addictive content–and the marks you need to hit if you want to build a body of work that establishes your credibility
• How to create content with a purpose–and use it to strategically fuel product launches, evergreen offers, and more
• One simple technique that’ll rapidly increase your authority and reputation–without a bunch of extra work on your end (This hack will show you how to ethically “swipe” others’ expertise to add value to your own community–win/win!)
• 5 apps to “power up” your content and boost your reach–and how to make sure you do it without looking spammy, scammy, or feeling ‘out of integrity’
• Why you should never use social media apps as a substitute for real communication (if you take nothing else away from this program….THIS should be it!)

Module 4: Engage Your Followers

People do business with those they know, like, and trust. In module 4, we’ll dive deep into how to create a genuine, warm, and mutually beneficial relationship with your community–the natural way: one conversation, comment, and ‘reply-to’ at a time.

Module 4 covers…

• How to create a fun 5-day Facebook challenge from start to finish–that hooks in a responsive audience with a specific, desirable goal–and how to keep the excitement (and engagement) going long after the last day
• Running an engagement-enhancing Instagram contest–including ALL the pros, cons, and must-knows
• The one thing you should be (but probably aren’t) doing in your social posts–keep ignoring this one crucial element, and you’ll forever feel like you’re swimming upstream!
• How to make your audience members feel genuinely loved and cared for–without burning out (or spending 24/7 responding to comments and messages)
• Why studying your fave online gurus and mentors might be hurting your chances at social media success–and what to do instead
• Tools and techniques to help you identify your ‘social media leaks’ (aka the ‘posts’ that aren’t performing)–and how to fix them, fast

Sale Page: Tracey Lee Davis – Social Media Bootcamp

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