Elena Mutonono – Write Emails that Make Money
This mini-course is for online language teachers and coaches who want to increase their income without increasing their workload. In this course you will learn how to make compelling offers for your clients through catch-up emails and newsletters. Included in the course: mindset exercises, real-life examples and ready-made templates along with examples of offers and prices.
The key is not just writing emails. It’s about writing them in a way that makes a sale. It’s about overcoming the resistance of perfectionism that calls you to first create a website, build a landing page, create multiple ways of payment, and then fight resistance for months trying to hit the “send” button.
The key is to befriend your fear of failure that keeps telling you stories why things won’t work. The key is to learn to accept “no”s as a part of the journey and keep trying because without people saying “no,” you will never know what won’t work, and without that you won’t figure out what will work.
The key is to do it together with teachers who, like you, are fed up with the status quo and want to make time for what truly matters to them, and in many cases it’s not sitting in front of the computer all day teaching verb tenses. There are many ways to deliver value to our clients without being chained to the screen.
The key is to stay accountable on this journey and to discover the beauty of packaging and selling your incredible expertise, not the finite hours.
What You’ll Learn In Write Emails that Make Money
Pre-course assignment
- A mindset shift for money-making emails
- Listen: Change your thoughts about email
- Read the script: Change your thoughts about email.
- Complete the worksheet: Change your thoughts about email.
- Compile a list of all you clients.
How to write catch-up emails
- Catch up emails samples + templates.pdf
- Write catch-up emails with offers: your task
How to write newsletters
- Newsletters (ideas and examples).pdf
- Newsletters task
How to write launch emails series
- How to write launch emails (ideas and examples).pdf
- Launch email series task
How to write sales emails series (including seasonal offers)
- How to write sales emails (ideas and examples).pdf
- Sales emails series task.
How to deal with rejections and failure.
- How to deal with rejection and failure (listen whenever you want to give up).
- How to deal with rejection and failure.pdf