Forge & Spark – Get Better Online Brand Design
Learn to Create a Visual Identity System and Brand Kit to Ensure Killer, Consistent Online Branding
What You’ll Learn In Get Better Online Brand Design
ORIENTATION: Course Overview & Materials
- WELCOME! Here’s Where to Start
- COURSE MATERIALS – Canva Style Guide Workbook Template
- CHECK-IN – Your Hopes and Expectations for the Course
MODULE 1: What is a visual strategy and how can it help my brand?
- MODULE 1: What is a visual strategy and how can it help my brand?
MODULE 2: Mission, Values, Tone & Style
- MODULE 2: Mission, Values, Tone & Style
- BONUS – Ultimate Quickstart Guide to Better Online Brand Design
- CANVA STYLE GUIDE WORKBOOK – Complete Pages 4-7 of Your Canva Style Guide Workbook
MODULE 3: Evaluate the Heath Of Your Visual Branding
- MODULE 3: Evaluate the Heath Of Your Visual Branding
- BONUS – 8 Beautiful Brand Design Style Examples
- CANVA STYLE GUIDE WORKBOOK – It’s Time to Complete Page 9 of Your Canva Style Guide Workbook
MODULE 4: Clear and Actionable Brand Elements
- MODULE 4: Clear and Actionable Brand Elements
- CANVA STYLE GUIDE WORKBOOK – Adding Your Logo (Page 11)
- CANVA STYLE GUIDE WORKBOOK – Choosing Your Colour Palette (Pages 12-14)
- CANVA STYLE GUIDE WORKBOOK – Choosing Your Brand Fonts / Typography (Pages 15-18)
- CANVA STYLE GUIDE WORKBOOK – Choosing Photos/Illustrations
- CANVA STYLE GUIDE WORKBOOK – Choosing Icons/Emoijis/Giphys
- CANVA STYLE GUIDE WORKBOOK – Choosing Patterns/Textures
- How to Use your Style Guide
MODULE 5: Using Your Style Guide With Your Team
- MODULE 5: Using Your Style Guide With Your Team
- BONUS – Canva Social Templates
GOODBYE AND STAY IN TOUCH: Conclusion & Take Aways
- COURSE CONCLUSION & THANKS
- CHECK-IN – Final Course Survey