Matthias Hauser – How to sell more art with Pinterest
Do you get lots of likes and comments but nobody buys? Pinterest is a great way to find buyers, if you know how to do use it the right way. I will show you all the basics and advanced techniques!
Your art gets plenty of likes and nice comments. But what about sales?
Look past the feel good for a second and consider that those likes and comments are mostly from friends, family and others who are also trying to sell their art. Are those people likely to buy your art? Well, maybe Mom might buy something. What we need is qualified buyers–people with buying intent. We need potential buyers clicking through to our art. But how?
I have been there. Countless posts on different social media sites had cost me lots of time and effort with hardly any results. Nothing really worked until I discovered (by accident) the huge potential of a site that I mostly ignored: Pinterest. Did you know that 55% of Pinterest users use the site to look for things to buy? Wow! Plug me into that!
How do we access this vast potential? Yes, I had a Pinterest account, but I had no idea what I was doing. Like a dog on a bone, I dove in and learned all I could learn. Let me now shorten your learning curve so you too can get the right eyes on your art!
Sick of wasting your time with social media?
Struggling with ‘promoting’ your art on Facebook, Instagram and Twitter and investing hour after hour of your time without seeing any sales pour in? Most people are on Facebook to connect with their friends — or watch those cute cat videos.
They are not in a buying mood most of the times so your promos may just disturb them.
Are you using Instagram? Great app, love it. I always get lots of nice hearts and even some comments when I post a new pic. But did you check how many people click through your Artist Website? Almost no one.
On the other hand, did you know that 87% of pinners have purchased something they saw on Pinterest (Source: Millward Brown)? This is amazing! People use Pinterest to get inspired, they collect pins to help them with their purchasing decisions. Brands are really welcome on Pinterest and Home Decor is one of the most popular categories.
What You’ll Learn In How to sell more art with Pinterest
- Chapter 1: Why Pinterest?
- Why Pinterest?
- Chapter 2: Your Pinterest Account
- Chapter 3: Boards and pins (the basics)
- Chapter 4: The power of Group Boards
- Chapter 5: Intermezzo
- Chapter 6: Pinterest Advanced
- Chapter 7: How to get more of all
- Chapter 8: Crunching the numbers
- Chapter 9: Pinterest Schedulers
- Chapter 10: The action starts now!
- Chapter 11: Frequently asked questions (FAQ)
Sale Page: Matthias Hauser – How to sell more art with Pinterest